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CPI Earthwise Card Hummingbird

Earthwise®

Upcycled plastic cards featuring post-industrial rPVC and rPET-G

Upcycling plastic into treasure and reducing first-use plastic

Driven to have a meaningful impact on the issue of plastic in the environment, CPI created Earthwise® payment cards, made from upcycled post-industrial plastic.

CPI Earthwise Card

Earthwise® rPVC

Recycled Polyvinyl Chloride

For financial institutions looking to add an eco-focused card option to their portfolios, rPVC is an ideal entry point. Consider a switch to recycled PVC to reduce the use of first-use plastic.

In a CPI survey conducted by an independent research firm, debit and credit cardholders indicated they are “concerned” about plastic waste.​

89%

of respondents say they are “concerned” about plastic waste in landfills​

81%

of respondents find a card made with plastic diverted from a landfill “appealing”

78%

of respondents would switch to a card made with landfill-bound plastic if it were offered by their current issuer​

52%

of respondents would switch to a different issuer if they were to offer a landfill-bound plastic card (with the same features and benefits on their current card)

CPI consumer insights fielded November 2022 n2100

What are Community Banks and Credit Unions saying about their Sustainability Initiatives and ESG responsibilities?

Together with Mercator research, CPI surveyed executives from 106 different small and mid-sized financial institutions (FIs) in the U.S. about their sustainability initiatives and about how they viewed their Environmental, Social, and Governance (ESG) responsibilities.

There was an overwhelming majority of respondents that do have sustainability initiatives within their FIs

There are fewer that have taken concreate actions to extend those initiatives to employees and customers.

 

Download our infographic to see what else was said.

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